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Calendar Feeds

Your classes, workshops and events in your customers' calendars.

Everything you need to share your classes, events and dates. Your customers always have them up to date in their own calendar, so nobody misses a thing.

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A visitor opens the subscription page, clicks Subscribe to calendar, and picks Google Calendar. In the dashboard behind it, active subscriptions grow.
The subscription page starts out gray. Banner and image are added, and a brand color is picked.
A calendar feed with classes and a match schedule: yoga on Wednesday, back fitness on Thursday, U12 match day on Saturday. Yoga moves from 6:00 pm to 6:30 pm. The change is then updated for every subscriber in Google, Outlook and Apple.
A Subscribe to calendar button appears on a customer's website. A click opens the menu with calendar apps.
A graph shows active subscriptions per calendar app over eight weeks. A card announces a new subscription.
An assistant gets an Excel file with dates, reads it, creates a subscription calendar through Ridian, and matches it to the brand.

What Calendar Feeds can do

Add it once. It's on everyone's calendar.

  1. One link for all your events

    Share your subscription page anywhere, in emails, on social media or on WhatsApp. Visitors see your upcoming events and subscribe in one click. All with your logo and in your color.

  2. Make changes without emailing everyone

    Add your events once, as a series too. Move a class or cancel a game and everyone who subscribed sees it. No group email needed.

  3. From your website straight into their calendar

    Embed the subscribe button on your website. One click puts your events in Google, Outlook or Apple. Nobody needs an account.

  4. See how many are following

    See how many people subscribe to your calendar and which apps they use. Who exactly subscribed stays private.

  5. From your Excel list

    Your schedule is already in a list? Hand it to Claude or ChatGPT and it becomes your calendar feed, matching your brand.

How it works

Four ways to share your calendar.

Set up your calendar feed and share it where your customers are.

  1. Subscribe button for your website

    Add the button to your website with a few lines of code. Visitors subscribe in one click.

  2. Subscribe links for your emails

    There's a link each for Google, Outlook and Apple. Put it in your newsletter and the subscription opens right in the app.

  3. Subscription page for everywhere else

    Your own page with your upcoming events. Share the link on social media, on WhatsApp or in your signature.

  4. Calendar address for any app

    The calendar address works in any app that can subscribe to a calendar by link.

Frequently asked questions

What is a calendar feed good for?

For anything that happens regularly and matters to a lot of people. Studio classes, workshops and webinars, club training and home games, concerts and events, dates at school or university.

Do my customers need an account?

No. They pick their calendar app on your subscription page or from the button and confirm the subscription there. They can unsubscribe in their app at any time.

Which calendar apps does it work with?

Directly with Google Calendar, Apple Calendar, Outlook.com and Microsoft 365. Through the feed address, also with any other app that can subscribe to a calendar by link.

How quickly do subscribers see a change?

Apple and Outlook usually pick up changes within a few hours, Google can take up to 24 hours. The feed asks apps to refresh every hour. How often they actually check is up to the providers.

What happens when I delete or cancel an event?

A deleted event disappears from your subscribers' calendars the next time their app checks. You can also mark an event as cancelled instead of deleting it.

How do events get into a calendar feed?

You add them in the console, including repeats from daily to yearly. Or your assistant adds them over MCP, for example from an Excel list. Developers get a REST API and signed webhooks once your workspace is enabled for them.

Can I embed the calendar on my website?

Yes, with the subscribe button. You copy a short snippet from the console to the right spot. The button opens the menu of calendar apps.

What about time zones?

Every calendar and every event has a time zone. Your subscribers' apps then convert the time to their own time zone.

Can I create more than one calendar feed?

Yes, up to 25 depending on your plan. That way each group only gets its own events, like one feed per team or one for parents and one for students. The limits are on the pricing page.

Does the calendar remind people of events?

You can give each event a reminder, from 15 minutes to a week before. Apple shows it. Google shows no reminders from subscribed calendars.

Can I see who subscribed?

No, only how many. We count subscriptions fetched in the last 14 days, broken down by app. We don't store IP addresses or user agents.

What do visitors see on the subscription page?

The title, description and public fields of your events, plus an optional list of upcoming events. The page sets no cookies and loads no trackers.

More from Ridian

What else the Ridian Suite offers you.

Booking pages, funnels with a CRM, subscription calendars, sync and agents for your calendars and email. All in one account, all on the same calendar connections.
Try everything free for 7 days.

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