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Funnels

Funnels that lead everyone to the right next step.

Lead every prospect to exactly the offer they need. A few short questions qualify them up front, you offer matching times right away, and your most important customers get an earlier slot.

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The same funnel twice: Mira wants a first consultation and works alone, so she lands on a short intro call. Kofi has an ongoing project with more than 50 people and lands on a project call, with open times this week.
In the funnel editor, a choice step is added. The question When would you like to start types itself, and two answers appear below.
A funnel asks “What is it about?” with three answers. Choosing “Ongoing project” leads to the Project call event type with 60 minutes. The other answers lead to the first consultation or to the Starter package page. The inquiry lands as a lead in the Ridian CRM.
Someone answers a funnel: picks “First consultation” and a team of 2 to 10 people, enters name and email, and sends the request. That becomes a new lead.
A funnel step gets a logo, an accent color, a serif font, and switches to dark.
The Custom domain switch is turned on, the subdomain termine.studio-hoffmann.de is entered, and the status changes from Waiting for DNS to Active.

What Funnels can do

Qualify inquiries before anyone books.

  1. Ask what you need to know

    Build your funnel freely from questions, text, images and videos, and guide your customers step by step exactly where you want them.

  2. Everyone ends up where they fit

    You decide exactly where each answer leads, which path ends at which event type and who lands on a thank-you page or a page of your choice instead.

  3. Every inquiry becomes a lead

    Anyone who goes through your funnel and leaves their contact details lands in the Ridian CRM with all their answers. So you see what your customers need before the meeting and can prepare for it.

    More about the Ridian CRM

  4. Design it your way

    You choose the logo, color, font and whether it appears light or dark, so your funnel matches the look of your website and your booking page.

  5. On your domain

    Your funnel runs at your-name.ridian.page or on your own domain, which you connect to Ridian in a few steps.

How it works

Live in four steps.

From your first connected calendar to the link you share.

  1. Connect your calendars

    Sign up and connect your calendars. If your funnel leads to a meeting, only times that are really free can be booked.

  2. Create a funnel

    Pick a template to qualify, route or collect leads, or start from scratch.

  3. Set questions and rules

    Add your questions and decide whether each answer leads to a meeting, a thank-you page or a page of your choice.

  4. Publish

    Ridian checks your funnel, then it goes live. You share the link or put it on your domain, and new leads show up in your CRM.

Frequently asked questions

Where does my funnel live?

At your-name.ridian.page and, on Professional and up, also on a subdomain of your website. You add a CNAME record at your domain provider, and we issue the certificate automatically.

What kinds of questions can I ask?

You can ask with single or multiple choice, free text, numbers or contact fields, and show text, images, videos or proof points between questions.

Can people book around my funnel?

Not if you don't want them to. Set the event type to “Bookable only from a funnel”, and it stays off your booking page and can only be booked through the funnel.

Do I get notified about new leads?

Yes, by email and, with Alvin Plus, on WhatsApp too. For each funnel, you choose who on your team gets notified.

Can I see where people drop off?

Yes, roughly. For each step, you see how often it was viewed in the last 30 days and where people leave, and we don't set cookies for this.

Does Ridian email my leads?

No. People who book a meeting get the booking confirmation, and beyond that we don't contact your leads.

What happens to leads without a meeting?

We automatically delete leads with no booking and no note six months after their last activity.

Can I embed a funnel on my website?

Not yet, so you link to the funnel. Booking pages, on the other hand, can be embedded as a widget.

More from Ridian

What else the Ridian Suite offers you.

Booking pages, funnels with a CRM, subscription calendars, sync and agents for your calendars and email. All in one account, all on the same calendar connections.
Try everything free for 7 days.

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